SNOW XUE GAO is a New York based luxury womenswear designer brand established in 2017, known for statement outerwear and signature artful prints. Founded by award-winning designer Snow Xue Gao, the label embodies a bold vision shaped by artistic influence and cultural duality. Each piece is meticulously made in New York, blending precision, personality, and modern sophistication.

Snow launched her namesake label after earning a Master’s degree in Fashion Design and Society from Parsons School of Design. Her professional background includes design roles at Jason Wu, Mattel Hong Kong—where she worked on Barbie—and the National Centre for the Performing Arts in Beijing. Her collections are defined by a distinctive fusion of sharp tailoring, fluid asymmetry, and Eastern-Western influences.

Snow’s aesthetic is deeply rooted in art movements and costume culture, drawing from the collision of cultural and epochal references. “Duality” lies at the core of her design philosophy. Her cross-disciplinary and multicultural experience consistently informs the balance between structure and pattern in every garment.

AWARD:

• LVMH Prize, 2018
• Forbes, 30 Under 30 list, 2018
• Swarovski & Vogue Talents New Generation Award, 2017
• 10 Asian Designers to Watch Award, 2018
• Vfiles Runway Award, 2017
• Designer of the Year, Hamptons Fashion Week, 2024

PRESS:

• VOGUE: All Snow Xue Gao Collection Review
• The New York Times: The Asian-American Fashion Designers Who Shaped the Fashion Industry
• New York Magazine: The Fashion Designer Who’s Also a Fitness Fanatic
• ELLE: Meet Snow Xue Gao, The Buzzy Designer Dressing Restaurant Staff — And Rihanna